Housing in Barcelona and across the world is far from being fulfilled as a human right, whereas is becoming one of the main assets for the financial sector. On top of this there are signs of how this is contributing to the unsustainability of our lifestyles.
We supported La Borda, a pioneering shared ownership housing cooperative in Barcelona, to foster more convivial and sustainable lifestyles in their community through the design of the shared every day life services and practices.
8 services designed, 6 implemented so far
Internal capacity to design and evolve convivial practices and services
On indicators such as:
Co-design research, co-concept development, co-design and implementation of services.
Adrià Garcia i Mateu, Ariadna Rubio, Max Augustijn, Dom Burton, Flora Somos, Paula Guallar, and Prem Garjam, Txell Palau and Natalia Rodriguez
Climate change and global inequalities among and within countries are fostered in part by business cultures solely focused on profit growth. Emerging economies have the opportunity to show how raising living standards can be done in more sustainable and fairer ways.
We supported UN Environment in making the expertise generated in their Eco-innovation Project accessible and usable to their audiences, SMEs and consultants, scaling up the program’s impact in the field.
Inclusion of end users needs at a strategic level of program design
Re-structuring Eco-innovation Manual’s information architecture based on ‘Activities’
Disfunctionalities of the current dominant economic paradigm are not just affecting the climate, but also the job market, were youth are one of the most affected population segments struggling to operate under formal employment and sustain their lives.
We, young entrepreneurs who were starting sustainability minded business and digital natives, were lacking business practices to grow as professionals and as successful companies aligned with our values.
Creation of a Erasmus + project ‘Entrepreneurship in the emerging paradigm’
6 international gathering of entrepreneurs (art of entrepreneurship)
1 open source platform with 50+ practices of entrepreneurship at weareeep.eu
Global shifts are making cities more vulnerable, for example to changes in job markets, were barriers are increasing as well as the number and type of people struggling to thrive and sustain their lives.
We teamed up with Formació i Treball foundation and the Municipality of Barcelona to conceptualise and design an open air platform or market for socially minded entrepreneurs exploring new economic paradigms
Concept of ‘the market for those who start (‘el mercat de la gent que comença’)
Design and implementation of a multi-stakeholder community participation process
Energy is the biggest and growing contributor to global emissions and reached its historic maximum in 2018. Furthermore even if renewable energies are the fastest growing sources, just account for a quarter of total production.
We are working with Som Energia, the biggest community led renewable energy cooperative in Catalonia, to evolve their branding experience of current and new audiences joining them in the replication of their local groups.
Impact for the client
Updating brand strategy from a new organisation strategy
Brand re-styling (ongoing)
Design research and market analysis, design strategy and branding.
Mercè Rua, LiseLotte Erich, Esteve Padilla, Airí Dordàs and Anna Bosch